Visit Myrtle Beach releases lodging metrics for June 29-July 5.

South Carolina Restaurant and Lodging Association announces À la Heart GVL, an assistance program supporting Greenville's hospitality workers, has been recognized at the 2025 ISHA Awards.

New survey from Advance America publishes list of US cities offering home-buyers "the best bang for their buck," ranks Greer and Aiken at third and fourth best respectively.

Aspen One, parent company of world-wide brands including Aspen Snowmass, The Little Nell, and Limelight hotels, announces addition to growing Limelight Hotels brand; Limelight Charleston.

Myrtle Beach area now officially approved as a potential Team Base Camp for the FIFA World Cup 2026, one of the most prestigious international sporting events in the world.

Golf Tourism Solutions members, through auction hosted by Play Golf Myrtle Beach, raise $20,000 to help Western North Carolina golf and hospitality industries devastated by Hurricane Helene.

Myrtle Beach Area Chamber of Commerce and Visit Myrtle Beach announce appointments of Jimmy Gray and Stuart Butler to presidents of the Chamber and Visit Myrtle Beach respectively.

Annie Clark joins Capital City/Lake Murray Country Regional Tourism Board as Special Events Manager, bringing her wealth of experience in event planning, communications, and marketing.

Communities across the Grand Strand are kicking off July with fireworks, festivals, and more; Visit Myrtle Beach shares what Fourth of July celebrations are planned across Myrtle Beach.

Raines, a hospitality orgainization, announces that its upcoming Columbia, SC repurposed historic fire station boutique property will be known as The Lantern Hotel Columbia.

Rivers Art, a premium fine-art printing provider, surveys 3,002 art lovers on what landmarks they want to see in person, with Brookgreen Gardens and the Columbia Ra Obelisk making the list.

Capital Square, one of the nation's sponsors of tax-advantaged real estate investments, announces opening of The Nickel Hotel in Charleston, SC.

MyrtleBeach.com, an online destination for vacation planning in the Grand Strand, launches Sandy, a new AI-powered travel assistant capable of delivering fully customized itineraries.

The Myrtle Beach Area Chamber of Commerce and Convention and Visitors Bureau hold 86th annual meeting at the Marriott Myrtle Beach Resort & Spa with over 440 community leaders.

Tournament played in the Bon Secours Wellness Arena